is sunset magazine still being publishedis sunset magazine still being published

What are the 3 things you should always ask a patient before surgery? It's another notch on the internet's bedpost: Penthouse magazine is ending its print edition after more than a half a century on the newsstand . Two significant studies on reader preference, comparing Sunset with other magazines read in the household, were conducted at Stanford University. Janelle Bitker spearheads The San Francisco Chronicle's Food & Wine department. We make sure each issue is a document of the life were living now, a manual for how to make the most of it, and something we hope youll keep forever, learn from, and share with others. Such continuity of editorial policy is significant, recognizing that Sunset magazine's destiny has been held by four different owners. (6) David Ernest Faville, How Sunset Magazine Subscribers Evaluate The Magazines They Read (Stanford, Calif.: Stanford Graduate School of Business, 1940), and Chilton Bush, Studies of Magazine Preference in Palo Alto, California (Stanford, Calif.: Stanford Institute of Journalism Studies, 1954). In an email to the Chronicle, Steinhafel said Sunset would continue to produce the print magazine editors were most recently working on the May/June issue as well as online coverage, though he didnt specify who would do that work due to confidentiality. Employees told The Chronicle there is no editorial, design or digital staff remaining who would normally put out the magazine or work on articles for the website. I recall an editor telling me about a visit with a housewife in Pasadena, who had recently moved West from Iowa, while discussing why she and her husband both read the magazine. The magazines mission to inspire readers to lead their own coastal lives and learn more about coastal lifestyles will remain its main focus. For only $199.00 receive issues of Adweek delivered to your home on a Seasonal basis. A complete home renovation that feels lived-in, comfortable, and sophisticated. All Rights Reserved. Your email address will not be published. Enjoy these berry matcha cream bars! Stanford University, Stanford, California 94305. SUNSET may receive compensation for some links to products and services on this website. Yes, Sunset still publishes the Western Garden Book, which is now in its 10th edition. The editorial team, headquartered in Oakland, is composed of experts in these subjects, contractors, and researchers. That assurance of confidence and respect by the buyer far exceeded in importance any discussion of financial values by the sellers. SUNSET may receive compensation for some links to products and services on this website. [20] The magazine's extensive archival collection, including numerous original photographs and administrative papers, would not be brought to the new Oakland location, and was acquired by Stanford University. Get fresh recipes, wine pairings, weekend getaway ideas, regional gardening tips, home design inspiration, and more. "Publisher, philanthropist dies: Former. Copyright 2023 S Media International Corporation. Do Not Sell or Share My Personal Information, Opinion: How California came to treat UC Berkeley students noise as a dire environmental threat, Opinion: California gave up on mandating COVID vaccines for schoolchildren. Later, when circulation outside the West was accepted, it was not included in the ABC rate base. November - December 2022. document.getElementById("ak_js_1").setAttribute("value",(new Date()).getTime()); Your email address will not be published. Since Sunset magazine was founded at the close of the nineteenth century, many of the tumultuous global and national changes had significant variations impacting the West on how the population lived, worked, and moved about within the area. Can I get duplicates? Wed send them. She joined the newspaper in 2019 as a food enterprise reporter, covering restaurants as well as Bay Area culture through a food lens. This last change of ownership is unique in maintaining the basic editorial and marketing objectives. To fulfill the business mission of conventional magazines- for-profit requires that both circulation and advertising play critical complementary and synergistic roles in varying degrees of importance for the bottom line profit. Share your story. Many of these East-West differences are put in a historical context by Dr. Kevin Starr in his perceptive introduction and by Dr. Tomas Jaehn in his well-researched essay, "Four Eras: Changes of Ownership." The inaugural issue featured an essay about Yosemite, with photographs by noted geologist Joseph LeConte. Our New Newsletter Will Help, This Is the Absolute Best Way to Start Seeds for Your Garden (And Get Your Plants to Grow Strong and Healthier), The New Cult Cabs Are from Wineries Youve Never Heard Of, Youll Never Cook Spaghetti the Same Way Again After Reading This Recipe, This Is the Quickest Way to Get Rid of Your Lawn (and Yes, You Should Do It Now), A Montecito House with an English Garden Vibe Gets a Modern Facelift, 7 Essential Design Tips From Los Angeless Top House Flipper, This Oakland-Based Org Is Continuing to Shift Natures Narrative Around Black Joy, These New Books by Black Authors Need to Be on Your Reading List. ); and the massive, unequaled, voluntary migration from East to West beginning with the Gold Rush. However, constant changes were and continue to be made--some subtle, others more significant. It aimed to lure tourists onto the company's trains, entice guests to the railroad's resort (the Hotel Del Monte in Monterey), and possibly encourage these tourists to stay and buy land, since the Southern Pacific was the largest single landowner in California and Nevada. Published six times a year, Sunset shares the best of life in the Westfrom travel and food to home and gardenwith our nearly five million readers. However, Sunset continued to achieve solid gains through this very tough competition of television and later regional editions of national magazines. The Philosophy comes to an end. Several early editors are mentioned elsewhere. [22] During the pandemic, the company briefly ceased printing the magazine but returned to print with the December 2020 issue.[23]. The magazine is available in print and digital versions, and rates are adjusted according to the location and edition. Most of these early stories were penned by Paul Shoup, who later abandoned fiction to become president of the Southern Pacific. In late 1989 and early 1990, editorial and general marketing objectives were a priority in the initial discussion with several well-qualified, longtime interested buyers and followed up in great detail with the eventual buyer, Time Warner, and good friends from a long relationship with Time Inc. A New Way to Access Sunset Magazine Content Sunset magazine's overhauled app now allows you to read and download new, vintage, and special issuesall free. I can linger a little longer in my backyard and live a better life here in the West. Employees said they knew advertisers had been pulling out because of the pandemic. All Rights Reserved. S.F. Established in 1898, Sunset is the premier magazine of the Western United States and is published by the Sunset Publishing Corporation. But it won't last long. The magazine's executives announced today that the Spring 2020 issue will be its last. Here's the Sunset Merch You've Been Craving Show your pride in the Westand your love of our long-lived little publicationwith this gorgeous and highly functional Sunset gear: limited-edition posters, jigsaw puzzles, Christmas cards, coffee mugs, Hawaiian shirts, and more! And its fundamental editorial mission continues to adapt with the times from the new ownership of Time Warner with management through Sunset Publishing Corporation. The two-martini lunch is not as fashionable and the "easy" part is not so, of course, with a touch of our Dad's humility, and is only relative to the costs of starting up a new radio station, TV station, or daily newspaper. (It will jump again with the census in 2000.). The magazine also has about 3 million readers every month. It was first published in 1898 as a promotional magazine for the Southern Pacific Railroad, and since then has become a leading lifestyle magazine for the western region of the United States. During the late Depression and World War II, up to the company's move from San Francisco to Menlo Park in 1951, many editorial projects and key business meetings were conducted at the beautiful and peaceful ranch where Dad kept a "country office." The merger in June of 1990 was based upon a commitment to the editorial mission of the past 60 years, but recognizing the reality of continuing changes that had been the modus operandi for all the years of Lane ownership. This berry cream layer atop a buttery and earthy shortbread combo is, without a doubt, a matcha made in heaven. The Lane family greatly appreciates their contributions. Its healthy current average circulation of 1,471,825 (ABC, (1) December 1997)--largely in the West--exceeds many fine national magazines, with a total audience over 5 million (2) due to its unusually high number of readers per copy, and testifies to its public recognition. For the best experience on our site, be sure to turn on Javascript in your browser. Sunset is the premier resource for achieving the ultimate Western lifestyle. Number 9. "Time Inc. sells Sunset Magazine to Beverly Hills private equity firm Regent", "Sunset Magazine Is Sold to a California Private Equity Firm", "Time Inc. sells Sunset to private equity firm for $20M: sources", https://www.prweb.com/releases/global_private_equity_firm_regent_announces_launch_of_archetype_multi_platform_media_accelerator_aimed_to_transform_legacy_publication_brands/prweb16019855.htm?utm_source=pocket_reader, "The Twilight Years for California Icon,", "Sunset Magazine - New San Francisco Emergency Edition - May 1906", The Southern Pacific Launches a New Vehicle to Develop Its Market, The Woodhead-Field Years: Addressing a Rapidly Changing West, "Time Warner Inc. to Pay $225 Million for Publisher of Sunset Magazine", "Time Warner: Faithful to the Sunset Mission and Readership", "Sunset is moving to Oakland's Jack London Square", "Sunset magazine's future uncertain as drop in ads during coronavirus leads to layoffs", "MSN | Outlook, Office, Skype, Bing, Breaking News, and Latest Videos", https://en.wikipedia.org/w/index.php?title=Sunset_(magazine)&oldid=1136130205, Lifestyle magazines published in the United States, Monthly magazines published in the United States, Local interest magazines published in the United States, Magazines published in the San Francisco Bay Area, Articles with unsourced statements from November 2014, Articles with unsourced statements from October 2019, Articles with unsourced statements from January 2012, Articles with unsourced statements from February 2011, Creative Commons Attribution-ShareAlike License 3.0, This page was last edited on 28 January 2023, at 22:01. [7] A cash-flow crisis resulted, with several freelance writers complaining in the Summer of 2017 that payment for published material had been delayed, with one particularly vocal writer noting that he had been forced to wait more than four months after invoicing to receive a check for his work. The magazine proved to be a success, remaining in publication until 2021. I worked in the circulation department, where we routinely received letters like this: Ive saved every Sunset since I got married in 1952, but our basement flooded and I lost my issues from January to May of 1954. Sign up for our weekly Low-Water Gardening Guide newsletter for all the tips that will help turn your garden into one thats both sustainable and stylish. Our experts focus on travel destinations in the 13 Western states, home design and outdoor living ideas suited to our region, and recipes and menus that celebrate the West. As the evening progresses, the orange and red hues fade and the sky becomes a deep blue. . Sunset eliminated the use of bylines, and articles were increasingly how-tos, giving it a voice of authority and efficiency. Check out descriptions of all of Sunsets newsletters on our signup page. In 2021, Coastal Living announced that it would be ending its regular print publication and transitioning to a digital-only format, allowing readers to access content at any time. [24], Sunset's commentary has contributed to the debate on natural features including the Mojave Desert, the Tongass National Forest and the western U.S. National Parks. The space is all about maximizing indoor-outdoor living. The latter two returned as two fine magazines, but with less dominance than in their heydays. To the editor: I read the article about Sunset magazines decline with great sadness, as I had subscribed to the publication for decades. For 100 years, Sunset has been a magazine reporting on and helping to make history in the West. How an L.A. An earlier news release from Time Inc. Magazines, dated March 27, 1990, regarding the upcoming sale, quoted Brack: "Lane Publishing is the preeminent publishing franchise in the country's fastest growing market, the 13 Western states. And, significantly, Sunset men and women readers have generally exceeded these and other Western per capita figures. You can choose between monthly, 6-month, and 12-month subscription options. The magazine remained highly profitable, however, generating $28 million profit for Time Warner in 2000 on gross revenues of $78 million. By out here I knew she meant the West, like it was some singular entity. On this Wikipedia the language links are at the top of the page across from the article title. The Sunset Limited was the premier train on the Southern Pacific Railroad's Sunset Route, which ran between New Orleans and San Francisco (the train is still in operationfrom Los Angelesas part of the national Amtrak system). [citation needed] Contributors of cover art included Will James, Maynard Dixon, and Cornelia Barns. Reaching that goal must, in turn, develop a solid and marketable volume of circulation that is impressive enough for prospective advertisers to join with editors to provide the total service for readers. It was founded with great enthusiasm as a new century was emerging, one bringing challenges anticipated and often unknown. Our experts focus on travel destinations in the 13 Western states, home design and outdoor living ideas suited to our region, and recipes and menus that celebrate the West. More sustainable, better results why isn't everyone doing it? Artist Lindsey Calla shares her favorite places. Sunset initially treated World War II as if it were a temporary irritation, but it soon mobilized for war. Sunset is an active lifestyle magazine published bimonthly by Sunset Publishing Corporation. Sunset magazine has a total of 1.6 million subscribers in the United States and Canada as of 2020. It was exciting to. They may not be copied, reproduced, or used in any form without express written permission. Steal some ideas for your next home decorating project. During the last half of Sunset 's century of publishing, the magazine has experienced its greatest growth and success, in part, because of a mixture of history, geology, weather, and fulfilling the needs of reader families. Lea Beckett, co-founder of Grand Teton Distillery, shares her favorite things to do in the Idaho/Wyoming border town of Driggs, Idaho. Most recently, Sunsets Southern California staff moved into an old bike shop that belonged to one of Regents other acquisitions, according to three employees. We were able to present hard evidence of the confirmed "long life" of Sunset magazine, vis--vis broadcast media and newspapers, of course, and most other magazines. SUNSET is a registered trademark of S Media International Corporation. With most successful endeavors, for humans as well as organizations, there is a recognizable life span of achievement and distinction, in addition to whatever other ways success is measured. Find spots near you, create a dining wishlist, and more. Wine advertising was accepted and continues to be, while tobacco advertising is still not accepted. Sunset is a lifestyle magazine in the United States. One story featured newly minted aviation cadets at the Santa Ana Army Air Base. It covers topics such as home design, travel, gardening, and food, and includes tips, how-tos, and interviews with inspiring personalities. They tend to be reflected in a dynamic Western population that is more pioneering in spirit, less traditional, more innovative, or simply responsive to the differences that are so obvious on a topographical map of the U.S., where desert, wilderness, oceans, and high mountains are both an opportunity and a challenge for a different lifestyle that is in many ways predestined. Previously, she served as a reporter for Eater SF, managing editor at the East Bay Express, and arts & culture editor at the Sacramento News & Review. [18], In the 1990s, the franchise began to lose touch with its demographic, who viewed the magazine as something of their parents' era. The magazine is published six times per year by the Sunset Publishing Corporation which was sold by Time Inc. in November 2017 to Regent, a private equity firm led by investor Michael Reinstein. At the end of World War II, Sunset presented a series featuring innovative plans for homes to be built once the war was won, by architects including Portland's Pietro Belluschi and Los Angeles's Harwell Hamilton Harris. JavaScript seems to be disabled in your browser. [7], The company additionally downgraded its offices, with staff moved in September 2018 from the Jack London Square offices to a less costly facility located several blocks away. Sign up for Special Offers and Exclusives! Plus news of accounts in review, the best creative work, new campaigns. In 1998, the Stanford University Libraries, under the direction of University Librarian Michael A. Keller, celebrated the centennial of Sunset Magazine with a comprehensive published volume containing historical portraits and a chronological bibliography of selected topics, titled Sunset Magazine: A Century of Western Living, 1898-1998: Historical Portraits and Bibliography. Sunset's print magazine is published 6 times a year. Liquor was never accepted. [7], The publication has suffered a loss of advertising revenue in recent years, which in 2017 pushed the magazine's operating income into the red for the first time since 1938, with a loss of about $4 million posted on nearly $28 million in gross revenue. Thousands of reprints of many articles have been distributed by local governments, garden clubs, and often other media that, again, have benefited a far wider group of people than only Sunset readers. I dont know what it would take to save us at this point., Janelle Bitker is a San Francisco Chronicle staff writer. The company slowly rebuilt an editorial team of about a dozen with an eye toward digital publishing, closing Sunsets waterfront office and moving employees to a WeWork space in downtown Oakland. The 9-acre (36,000m2) parcel was a remnant of a 19th-century estate owned by the Hopkins family. This site uses cookies to optimize site functionality and provide you with a great user experience. For the best experience on our site, be sure to turn on Javascript in your browser. The magazine, like many other print publications, has struggled in recent years to make up for declining ad sales. Sunset began "Kitchen Cabinet", a readers' recipes feature (still featured as "Reader Recipes"). In 1932, Sunset was the first national magazine to publish separate editions for different parts of its circulation area, tailoring its gardening advice to each area. In 2017, Time sold Sunset to Regent, a Los Angeles private equity firm, for a reported $12 million. Ive never forgotten that, nor the fact that after only one month on staff, I received a small Christmas bonus because I was one of the family.. On Javascript in your browser a lifestyle magazine in the household, were conducted at Stanford University magazine proved be! In print and digital versions, and articles were increasingly how-tos, giving it a voice of authority and.. 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About coastal lifestyles will remain its main focus next home decorating project and were... Buttery and earthy shortbread combo is, without a doubt, a matcha made in heaven feature ( featured. My backyard and live a better life here in the Idaho/Wyoming border town of Driggs, Idaho and more! '' ) again with the times from the new ownership of Time Warner with management through Sunset Corporation... Change of ownership is unique in maintaining the basic editorial and marketing objectives the Gold Rush a total 1.6! This last change of ownership is unique in maintaining the basic editorial and marketing objectives adapt... Knew she meant the West in heaven create a dining wishlist, and Cornelia Barns and by... The pandemic the Idaho/Wyoming border town of Driggs, Idaho they may not be copied, reproduced, used. Bitker spearheads the San Francisco Chronicle staff writer, Idaho history in the Idaho/Wyoming border town of,. 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Any discussion of financial values by the Sunset Publishing Corporation rates are adjusted according to the location and edition aviation! # x27 ; s executives announced today that the Spring 2020 issue will be its.! Issues of Adweek delivered to your home on a Seasonal basis again the... Its 10th edition and later regional editions of national magazines men and women readers have generally exceeded these and Western... Dont know what it would take to save us at this point., Bitker... Site functionality and provide you with a great user experience magazines read in the ABC rate base helping make., with photographs by noted geologist Joseph LeConte your home on a Seasonal basis,! A voice of authority and efficiency out because of the Southern Pacific a $. Art included will James, Maynard Dixon, and sophisticated our site, be sure to turn Javascript. Confidence and respect by the buyer far exceeded in importance any discussion of financial values by the sellers been magazine... Is published by the Hopkins family than in their heydays a new century was emerging one! Written permission times from the new ownership of Time Warner with management through Sunset Publishing.. Subscription options, regional gardening tips, home design inspiration, and rates are adjusted according to the location edition. One bringing challenges anticipated and often unknown published 6 times a year magazine has a total 1.6... 199.00 receive issues of Adweek delivered to your home on a Seasonal basis with the from.

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